Creative Direction  for a wall and window decor covering concept store. Transforming blank spaces into eye candy through wall stickers, murals and window/glass decals. Easy and removable decor for the home, office, event space, rental and beyond. Inspired by nature, animals, patterns and colors. Choose from a collection or customize.

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Responsible for the brand identity + logo design, website design in Shopify + UI/UX, (CMS) management, copywriting, product photography, inventory management, digital & print marketing and more.

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Deliverables: Logo & brand identity, custom website design and management (CMS), packaging, mailing & marketing print materials, surface design, mural design, pattern design, digital marketing & social media assets.